Tobacco industry has recorded a significant increase in deliveries this season, with farmers selling 67.2 million kilograms of tobacco since the marketing season opened on March 4, marking an 83% year-on-year rise, according to the Tobacco Industry and Marketing Board (TIMB).
The sales have generated nearly $198 million for growers, up from 38.8 million kilograms worth $133 million during the same period last year.
Despite the higher volumes, average prices have remained subdued.

“Farmers meticulously grading tobacco leaves ahead of sale at Zimbabwe’s contract and auction floors, ensuring quality for the 2026 marketing season
Tobacco is currently fetching $2.79 per kilogram, down from $3.44/kg in the previous season.
The highest prices this year were $5.75/kg on contract floors and $4.92/kg at auction, both below last year’s peak of $6.30/kg.
Approximately 95% of the crop has been sold through contract floors, with only 3.8 million kilograms sold at auctions by self-financed farmers, reflecting a continued preference for pre-arranged marketing agreements.
The Zimbabwe Tobacco Growers Association (ZTGA) confirmed that farmers are receiving payments on time in accordance with Statutory Instrument 77 of 2022.
However, growers continue to face challenges from high production costs and multiple levies, which limit their overall profitability.
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